Beyond news, seniors also made up large percentages of web traffic for entertainment websites like TheJigsawPuzzles.comand Viral Kittens, and online gaming site Shockwave. To find out, we looked at which websites had the largest percentage of visitors who are senior citizens. USA Test Prep, a homework help site, wins the prize for parents making up the largest portion of web traffic. Zulily and BlogLovin take home the award for the greatest percentage of female visitors, while New Arena and Covers, sports and sports betting websites, take home the gold for having the most male audience. Notably, 21% of 8-11 year olds have a social media profile, swiftly increasing to 71% of 12-15 year olds. We looked at which websites had the biggest percentage of visitors who are parents. Do the sites with the wealthiest audiences also have the most educated audiences? This post is adapted from the blog of Quantcast, a Priceonomics Data Studio customer. You want to make sure that people within your ideal target audience are actually participating actively there. Marketers know intuitively that the right type of visuals and videos are more effective in gaining engagement. With a visual-first focus, this platform is ideal for highlighting products and inspirational or aspirational content. We looked at the percentage of visitors with at least an undergraduate college degree to find out. The website with the largest percentage of visitors making more than $150,000 annually was The Real Deal, a website with news about the New York City, Los Angeles, and Miami real estate markets. It also highlights the rapid growth of Tiktok to become one of the main social networks. For those who do use Facebook, 74% visit the site at least once a day. Just because a website makes content for a specific audience – say women or baby boomers – doesn’t mean that other groups won’t find and consume it too. Each network tends to have a ‘sweet spot’ for frequency based on their algorithm and the most common times for consumer usage. International Women’s Day presents a big question for brands. Finance and investment websites like company information database Crunchbase and stock-focused websites Stockhouse, MarketWatch, and Nasdaq also had audiences with a larger percentages of visitors making more than $150,000 per year. Social media tips, tricks and strategic guidance, Access to Sprout’s most popular social resources, Training to help you get the most from Sprout, Advice from industry leaders to help you think differently, How to analyze and improve your marketing, A beginner’s guide to the most essential tools and features, How to create and track great social campaigns, Photo of the author, Jenn Chen Zero Hedge Follow Message. Social media benchmarking tool Rival IQ produces these useful sector-by-sector benchmarks of social media engagement metrics including: These include useful sector benchmarks for Facebook, Instagram and Twitter you can compare against. According to Statista, Snapchat was found to be the most important social network for 41% of teens. The top two websites with more than double the normal share of millennial visitors were Pinkvilla, a Bollywood and beauty site, and Rajnikant V/S CID Jokes, an Indian viral content producer. Note that Reddit, which is not discussed as much as Twitter has more monthly active users than Twitter and Pinterest. So building up to a ‘big ending’ is unlikely to be effective…. According to LinkedIn, Images typically result in a 2x higher comment rate and Video gets 5x more engagement on LinkedIn, Live Video gets 24x more. We took a look at the age breakdown of the top 25 sites with the most senior citizen traffic to get a better idea. My personal site, DaveChaffey.com, lists my latest Digital marketing and E-commerce books and support materials including a digital marketing glossary. Millennials? This international presence makes the network appealing to both brands and influencers alike. Would you be surprised with what you found? Overall, millennials made up about 18% of traffic in the top 500 quantified websites we looked. They also made up the majority of traffic at ServerFault, the Stack Overflow forum for system and network administrators. The number one website reaching a parent audience is USA Test Prep, a curriculum resource and standardized test preparation subscription service. Just because a website makes content for a specific audience – say women or baby boomers – doesn’t mean that other groups won’t find and consume it too. Turn your company data into content marketing people actually like. The website with the largest percentage of visitors making more than $150,000 annually was The Real Deal, a website with news about the New York City, Los Angeles, and Miami real estate markets. Effortlessly plan, create, manage and deliver social content and campaigns as a team. Just like how you want to know who uses your products and services, knowing who’s on what platform aids you in researching, advertising and marketing decisions. USA Team Prep, a homework help site, wins the prize for parents making up the largest portion of web traffic. Every marketer has limited time for social media marketing, so which fastest growing social network should you focus your efforts on? In terms of gender, 43% of women use Instagram while 31% of men use it. Discover our top 5 creators on Instagram Reels, and why we’ve chosen them. Reddit is the Sixth Most Popular Website in the U.S. Typically most businesses have fewer than two posts per day. Some of the key takeaways from their Digital 2020 July Global Snapshot published on the 21st July 2020 are: Get started today using a tried and tested step-by-step process to optimize your marketing. Q3. At Quantcast, we measure and quantify web audiences. The world’s most popular porn site, PornHub, published a trove of site statistics for 2017. The exception seems to be in gaming and entertainment websites like TheJigsawPuzzles.com and Shockwave, which have larger than usual percentages of visitors aged 18-13 years old. Is the same true for older generations?

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